Company News, New Products

Przman Rolls Out Innovative Formulation

Four-in-one sensitive skin shave gel is translucent.

Big at stores like Urban Outfitters and New London Pharmacy, Przman Easy Rider Shave Lube ($15) is a new shaving product created for sensitive beards. According to the company, this translucent four-in-one formulation is the result of combining gel, lubricant, oil-free emollient and a gliding conditioner. This clear formulation helps reduce razor drag, rashes and ingrown hairs, according to the company. It is fueled by organic white tea, green tea, allantoin and nutrient-rich vitamins A, C, E a...

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